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Nov. 4th 2009

by Peter LaMotte

A Giant Leap Forward for Creative Crowdsourcing

We have always understood that crowdsourcing is a process of evolution. From that, we believe that there is still plenty of room to improve upon creative crowdsourcing. We plan to address the three biggest requests of the creative community; higher awards, more feedback, and less risk, while addressing the request of the client; more polished creative content. For the last six months we have been working on an offering that will push the crowdsourcing world into its next stage. Many members of the community have been giving us direct feedback as we crafted this offering along with feedback from past clients, large and small. So we are very excited to announce the launch of GeniusRocket Select.

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  • Feb. 22nd

    2010

    by Peter LaMotte

    GR Creative Director's Advice on Logo Design

    Our, soon to join the team, creative director Jim Barker, gives a few hints on how to improve your logo designs and websites so that they stand out and impress the client. Its just a brief primer, but should be a nice refresher to veteran designers and for new designs possibly very helpful information.

    Peter

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  • Oct. 29th

    2009

    by Mark Walsh

    What I saw at Digital Hollywood in Santa Monica

    GeniusRocket CEO Mark Walsh provides insights from his time at Digital Hollywood in Santa Monica this October.

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  • Oct. 27th

    2009

    by Peter LaMotte

    How to improve audio quality in your videos

    Often some of the best creative content is limited by poor sound quality. This is especially true when dealing with voice over work. We have seen many videos on the GeniusRocket site be passed over by clients simply due to poor quality voice over. This blog post feature Brett Slater's "Tips & Tricks" to help you ensure that your videos sound as good as they possibly can, particularly if you happen to be an up-and-coming pro-sumer who's interested in creating semi-pro commercial video, whether for TV, web, or those omnipresent video contests and crowdsourced projects

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  • Oct. 13th

    2009

    by Peter LaMotte

    User Generated Content - Viral Video Tutorial

    GeniusRocket community member Rocky Collins gives a great tutorial profiling the creation of this Wicked Laser advertisement for the Wicked Laser Spyder 3 RFB. An overview of the creative conceptualization, production, and a special focus on the post production work, this is a video that can be helpful to any aspiring filmmaker.

    This is the first Genius Tutorial, a series of video helping community members learn from each other.

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  • Oct. 12th

    2009

    by Peter LaMotte

    Introduction to GeniusRocket Educational Blog

    Over the course of my time here at GeniusRocket I have been consistently blown away the amazing talent within our community. We all quickly realized that it would be great if you the artists could share some of your best tricks and skills with the rest of the community. Of course I know that the primary reason most people join the site is for the award money and the clients, but often people are asking for ways to improve their craft.

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  • Aug. 27th

    2009

    by Fred the Intern

    Awesomeblog Epsode 2!

    Welcome to the Awesomeblog, where we celebrate the very best of crowdsourced creativity!

    This week's selection is a video by James Ahlander and Caroline Dennerqvist!

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  • Aug. 26th

    2009

    by GeniusRocket Tech Team

    New Feature - Hide your submission

    At the request of the community, and in an effort to protect your creative work, we have now launched the ability to hide your submissions. This post explains how it works.

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  • Aug. 21st

    2009

    by GeniusRocket Tech Team

    Direct Messaging Goes Live

    At the request of many clients and creative artists GeniusRocket has created a private and direct messaging platform that not only allows clients to reach out to creative artists directly, but will allow creative artists to collaborate and contact each other privately. Read more...

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  • Aug. 17th

    2009

    by Peter LaMotte

    Creator Showcase, Credits and All

    As our company grows, we continue to be on the forefront of the growth of crowdsourcing. In the hundreds of RFB's that we have completed, we continue to be amazed and enthused by the worldwide talent that participates. Moreover, we remain focused on showcasing that talent to our current and future clients, so that more and more of our creative collaborators have opportunities to win meaningful cash awards and grow their portfolios and successful careers.

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  • Aug. 16th

    2009

    by GeniusRocket

    GeniusRocket Responds to Creator Feedback

    Over the last week GR has been dealing with a former member of the Geniusrocket creative community on a situation that has now led to this particular artist spamming our website, and creating anti-GeniusRocket amongst other things. This is the first time this has happened to us, and we take it very seriously. We wanted to be completely transparent and let you know how it pertains to our belief as a company, our policies, and share our side of the situation. We welcome your feedback.

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  • Aug. 14th

    2009

    by Peter LaMotte

    A major brand crowdsources and you may have never heard of them

    We here at GeniusRocket love to see major brands turn to crowdsourcing, even if they are major brands you may have never heard of. The more that do, the more that come knocking on our door. Most brands love the idea of crowdsourcing marketing and advertising content, but would prefer that a community of talented artist take a swing at it. So when I saw that Vegemite was crowdsourcing the rebranding of its name, I hoped it was a sign of good things to come.

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  • July 27th

    2009

    by Peter LaMotte

    The White House loves Crowdsourcing

    The White House has a history of harnessing the power of the crowds from their campaigns to the "Open Government" programs . Now they are seeing that the best way to improve their marketing message is to use creative crowdsourcing.

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  • July 14th

    2009

    by Fred the Intern

    Introducing the Awesomeblog!

    Hey Welcome to the Awesomeblog!

    This is where we'll feature some of our favorite work that's been submitted to GeniusRocket projects!

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  • July 13th

    2009

    by GeniusRocket

    Crowdsourcing: an ingenious approach used to enhance a product’s outreach.

    We at GeniusRocket on occasion have the opportunity to have guest bloggers. The following article was written specifically for GeniusRocket by Washington DC based journalist, Samantha Strauss.

    So here are the basics:

    What is crowd sourcing? As Genius Rocket CEO Mark Walsh refers to it, basically it is “asking a crowd for sources that solve your problem.” It is based on the concept that more minds are better than one.

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  • June 30th

    2009

    by Fred the Intern

    E.F. Episode Four

    Welcome to GeniusRocket's Epic Fail Blog!

    This is where we’ll showcase some of the BEST works that weren't selected in their respective RFBs!

    This weeks winner is a great animation by John Hill!

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  • June 22nd

    2009

    by Fred the Intern

    E.F. Episode Three

    Welcome to GeniusRocket's Epic Fail blog!

    This is where we’ll showcase some of the BEST works that weren't selected in their respective RFBs!

    This episode's selection is an amazing logo by Selena Hautamaki!

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  • June 5th

    2009

    by Fred the Intern

    E.F. Episode One

    Welcome to GeniusRocket's Epic Fail blog!

    This is where we’ll showcase some of the BEST works that weren't selected in their respective RFBs!

    This episode's selection is an animation by Ryan J. Smith!

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  • June 1st

    2009

    by Fred the Intern

    Introducing the Epic Fail Blog

    Welcome to GeniusRocket's Epic Fail blog!

    This is where we’ll showcase some of the BEST works that weren't selected in their respective RFBs.

    Read more
  • May 8th

    2009

    by Peter LaMotte

    Tech Vlog #1

    We received a message on one of our RFB message boards today and we felt while the message board may not be the best place to discuss the matter, it was a very valid point and needed to be considered. With the goal of a quick response, we decided record a quick video response and post it to our blog. We would be interested in your feedback.

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  • April 23rd

    2009

    by Peter LaMotte

    A Response to Artist's Comment

    As promised I wanted to respond to one community member's posting on all active RFBs this past Tuesday. In fairness to user Steresa2001 I want to first post their comment, and then explain why we deleted this particular post.

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